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    • Home
    • Reel
    • FEATURED
      • Ideal Image Rebrand
      • Brooks Brothers Holiday
      • PLR Tennis 360 Campaign
      • Hailey for FILA #3
      • Hailey for FILA #2
      • Hailey for FILA #1
      • Falling In Love Again
      • FILAxBrooksBrothers
      • PLR Installment #1
      • FILA For Kohls Packaging
      • FILA Global e-comm site
    • ARCHIVE
      • FILA Style Campaign
      • 50 Years of FILA Campaign
      • PLR Tennis Campaign 2
      • PLR Tennis Campaign 3
      • Performa Editorial 1
      • Performa Editorial 2
      • FILA Global MX Editorial
      • FILA Global UK Editorial
      • FILA Global DK Editorial
      • FILA Global CN Editorial
      • FILA Global US Editorial
      • FILAxChrisBevans Campaign
      • FILA Holiday Editorial
      • FILA [Fake] Fur Editorial
      • FILA Slides Editorial
      • FILA Disruptor Editorial
      • FILA Prep Editorial
      • FILA Tie Dye Editorial
      • Aloft Hotels Branding
      • BTS Times Square OOH
      • Capital One OOH
    • INFO
      • CONTACT
      • ABOUT
  • Home
  • Reel
  • FEATURED
    • Ideal Image Rebrand
    • Brooks Brothers Holiday
    • PLR Tennis 360 Campaign
    • Hailey for FILA #3
    • Hailey for FILA #2
    • Hailey for FILA #1
    • Falling In Love Again
    • FILAxBrooksBrothers
    • PLR Installment #1
    • FILA For Kohls Packaging
    • FILA Global e-comm site
  • ARCHIVE
    • FILA Style Campaign
    • 50 Years of FILA Campaign
    • PLR Tennis Campaign 2
    • PLR Tennis Campaign 3
    • Performa Editorial 1
    • Performa Editorial 2
    • FILA Global MX Editorial
    • FILA Global UK Editorial
    • FILA Global DK Editorial
    • FILA Global CN Editorial
    • FILA Global US Editorial
    • FILAxChrisBevans Campaign
    • FILA Holiday Editorial
    • FILA [Fake] Fur Editorial
    • FILA Slides Editorial
    • FILA Disruptor Editorial
    • FILA Prep Editorial
    • FILA Tie Dye Editorial
    • Aloft Hotels Branding
    • BTS Times Square OOH
    • Capital One OOH
  • INFO
    • CONTACT
    • ABOUT

HAILEY FOR FILA

FILA unveiled its latest campaign celebrating the iconic Settanta jacket, featuring global brand ambassador Hailey Bieber. The campaign pays homage to a key piece that has bridged the worlds of tennis and fashion since its debut in 1976. 


Hailey Bieber, known for her effortless style and global influence, leads the campaign, bringing a modern allure to the Settanta’s rich heritage. The campaign showcases the iconic jacket in various iterations, blending FILA’s Italian craftsmanship with contemporary design elements.


Adding her voice to the campaign, Hailey Bieber shared, “It’s exciting to represent a brand that has such a rich heritage. This collection reimagines the iconic Settanta, and I’m thrilled to help introduce it to a new generation.”


Model Hailey Bieber


Photographer / Director Renell Medrano

Executive Creative Director, FILA Daniela Del Percio


Wardrobe Stylist Dani Michelle 

Hair Stylist Bryce Scarlett

Make Up Artist Nina Park


Sr. AD, FILA  Greg Woodburn

Graphic Designer, FILA Marissa Rozenfeld


Production ICE Studios

MORE TO SEE

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FW22 HAILEY FOR FILA

GLOBAL BRAND CAMPAIGN

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FW21 FALLING IN LOVE AGAIN

US BRAND CAMPAIGN

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SS21 FILA x BROOKS BROTHERS

GLOBAL BRAND CAMPAIGN

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